3 REASONS WHY ATHLETIC WEAR IS A BILLION DOLLAR INDUSTRY October 28, 2017 11:38
What Are YOU Wearing?
Why The Clothes You Workout In Matter
What is all the hype with athletic wear? Does it really matter what type of material is on my body when I'm exercising?
The answer is YES! Here are 3 reasons why you need to choose wisely when selecting an outfit for your next run, gym workout, or other sweat-related activity.
1. COTTON IS ROTTEN ~ When it comes to getting sweaty in those cotton shirts, shorts, socks, etc., there is science to back up this phrase. Instead of drawing the sweat away from your body during a workout, cotton absorbs the sweat. That means your feet are sitting in a small pool of water in those cotton socks, which can lead to all sorts of problems (chafing, blisters, and even fungal infections).
2. WICKING MATERIAL KEEPS YOU DRY~ Thanks to advancements in technology, there are materials other than cotton that allow for wicking (sweat to be pulled away from the body and absorbed back into the atmosphere). The majority of athletic wear available today is made of some blend of polyester, spandex, and nylon. These materials keep sweat off you, helping prevent chafing, blisters, and other problems associated with clothes that are damp or wet with sweat.
3. WICKING MATERIAL KEEPS YOUR TEMPERATURE MODERATED ~ Another benefit of wicking material is temperature moderation. In a sweaty top, shorts, or socks, your body temperature can rise or drop depending on the outside temperature. With wicking materials, the evaporation of sweat allows for a moderated body temperature, keeping you cooler in hot weather, and warmer in cold weather.
Stop by St. Pete Running Company for High Quality Athletic Apparel
At St. Pete Running Company, we carry the highest quality athletic apparel in trusted brands like Brooks, Saucony, Under Armour, and more.
When you come to the store, let them know you've read this blog and you'll receive $10 OFF a Single Item (coupon below).
Note: Cannot combine coupon with other offers.
Blogger Bria is a customer service manager at St. Pete Running Company.